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- Motorbike game roadshow revs across Europe
0 Comment(s) 18/06/2008 +0100 GMT
Leading videogames publisher Capcom has launched a pan-European tour to
promote its new motorcycle racing game MotoGP 08 to trackside fans of
the real MotoGP, one of the world's fastest growing...
- SHOW WARS: IDMF event director quits
0 Comment(s) 17/06/2008 +0100 GMT
In a new development in the digital and direct marketing show battle between CMPi
and Reed Exhibitions, Chris James, exhibition director of the
International Direct Marketing Fair (IDMF) and...
- ANALYSIS The UK gets another events industry show – but does it need one?
0 Comment(s) 17/06/2008 +0100 GMT
The UK already has several shows catering for the meetings, conference and events
industry, yet at Earl’s Court on 25-26 June, londonlaunch LIVE
2008 will try to convince us that there is...
- Outdoor clothing brand appoints BEcause to lead live summer campaign
0 Comment(s) 17/06/2008 +0100 GMT
Rohan UK has hired BEcause Experiential Marketing to mastermind its
presence at a series of county and outdoor shows this summer.
- IMEX six-year high reveals vibrant global conference sector
0 Comment(s) 16/06/2008 +0100 GMT
International meetings and event exhibition IMEX 2008 produced
particularly strong results for its sixth exhibition at Messe Frankfurt
this year, as revealed by final figures released by...
- OPINION Matt Jones : It’s time for experiential marketing to grow up
0 Comment(s) 16/06/2008 +0100 GMT
Jack Morton Worldwide’s creative strategist says it’s time for
experiential experts to behave like proper marketers and for companies
to recognise the true power of the live experience.
- OPINION Toby Lewis: Virtual events for virtual lives
0 Comment(s) 13/06/2008 +0100 GMT
Following on from EVENTS:review's recent coverage of the development of virtual events, both in writing and on video, the managing director of Live Group puts forward evidence of why the...
- Interactive web experience boosts association’s engagement programme
0 Comment(s) 13/06/2008 +0100 GMT
An innovative online event has helped the Association of Chartered
Certified Accountants’ (ACCA’s) initiative to reach out to the next
generation of accountants achieve a record...
- ANALYSIS Sharks circle as UBM courts Informa in bid to form media and events powerhouse
0 Comment(s) 12/06/2008 +0100 GMT
Pressure is being mounted by global business media company UBM to
secure control of Informa, an international provider of specialist
information and services for the academic and scientific,...
REALITY CHECK 2: The virtual events debate continues…
0 Comment(s) 12/06/2008 +0100 GMT
Welcome, once more, to EVENTS:review’s Second Life events space, where the round table discussion on the relevance of virtual worlds to the meetings and events industry reconvenes, with Pete...
- SERVICE REVIEW People Power: Expo Stars on the importance of exhibition stand staffing
0 Comment(s) 12/06/2008 +0100 GMT
Lee Ali, head of business development at Expo Stars, talks to Ian Whiteling about how manning your stand with experienced promotional staff can play a key role in making your exhibition campaign a...
GET EXCITED 2: Roadshows in the spotlight
0 Comment(s) 12/06/2008 +0100 GMT
EVENTS:review provides a preview of the seminar on how to run a roadshow, which will form a key part of the new Excite programme at this year’s Exhibiting Show, at Earl’s Court, London...
- GULF WATCH Middle East embraces the meetings culture
0 Comment(s) 12/06/2008 +0100 GMT
Events and live marketing have taken centre stage in the
communications strategy of major brands and corporations worldwide and
specialist agencies have now turned their attentions to the Gulf...
- Eco-friendly UK venue adds the final step in the sustainability journey
0 Comment(s) 11/06/2008 +0100 GMT
Sheepdrove Eco Conference Centre, which claims to be one of the
greenest event spaces in the world, has launched a new initiative to
help clients offset their carbon footprint.
- Dubai experiential agency adds digital to the mix
0 Comment(s) 11/06/2008 +0100 GMT
Underlining the widespread acknowledgement of the compatibility of live
and digital media, Dubai-based communications and brand experience
agency Action Impact recently announced the launch of a...
- Westminster venue cuts stress of event technology hire
0 Comment(s) 10/06/2008 +0100 GMT
To satisfy the increasing demand for cost-effective, straightforward
audio-visual (AV) hiring facilities, the Queen Elizabeth II Conference
Centre (QEIICC), based in Westminster in the heart of...
- NEC Group unveils partner for £90 million leisure and entertainment complex
0 Comment(s) 10/06/2008 +0100 GMT
After a rigorous, year-long tender process, the NEC Group has announced
Gentin Stanley (Solihull) Ltd (GSSL) as its partner for the proposed
development of a leisure and entertainment complex at...
- BREAKING NEWS Foley quits EIA
0 Comment(s) 09/06/2008 +0100 GMT
Trevor Foley has resigned as chief executive of the Events Industry Alliance (EIA).
- Eventia calls for CSR case studies
0 Comment(s) 09/06/2008 +0100 GMT
Following the launch of a CSR (Corporate Social Responsibility) section
on its website Eventia, the events industry association, is now
searching for case studies.
- EZ Badge Online streamlines delegate registration
0 Comment(s) 09/06/2008 +0100 GMT
A new software product looks set to revolutionise the registering of meetings and conference delegates.
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